LATEST NEWS


Amplify your event impact with Spark’s AI Certificate Program
Have you incorporated AI into your event planning strategy? Or are you still AI-curious? According to the most recent Encore Planner Pulse report, most corporate, independent, event marketing, and administrative planners are at least dabbling, with between 13 and 16 percent reporting they’re...

How to Grow Your Events with Spark’s AI Tools
Staying ahead of the curve isn't just an advantage—it's a necessity. Enter Spark, a game-changing AI for events platform that can transform your approach to event management from start to finish. Spark is a cutting-edge artificial intelligence tool designed specifically for event planners by event...

Unlocking AI’s Potential for Events: Key Insights from the Pulse Check Surve
In a recent episode of the PCMA Convene Podcast, Chantal Sturk-Nadeau and Veemal Gungadin break down key findings from the latest Pulse Check survey. They discuss AI adoption trends, the "efficiency trap," and how event planners can shift from cost-cutting to value creation. Explore their insights...

How to Make AI Tools Your Silent Partner
When it comes to enlisting AI in the day-to-day operations of her 19-year-old events company, Valerie Sumner, co-owner of Falls Church, Virginia–based VRS Meetings and Events Inc., is fully on board. “I feel like if you’re closed off to it, you’re going to miss so much,” she told Convene. “It’s...

Spark Adds Southeast Asian Languages
At Spark, we're constantly innovating to make event professionals' lives easier. Today, we're excited to share Spark's latest update: support for seven Southeast Asian languages. This addition aims to streamline communication for event professionals working in or with these regions. Tagalog...

Spark Product Updates June 2024
Spark continues to lead the charge in AI-driven innovation. We have announced our product’s latest updates at Educon 2024, these features are designed to empower event professionals, elevate experiences, and foster seamless global collaboration. Let's explore how these groundbreaking features can...

Spark Pro: Enhanced Personalization, Larger Files & Enterprise-Grade Security

Spark Enterprise: Next-Level AI Capabilities for Event Professionals
Three months ago, we launched Spark to the world with a clear mission: to craft an AI tool exclusively for event professionals, by those in the same field. The feedback from our active event community was overwhelming. Today, we're thrilled to roll out upgrades and features inspired by your...

Supercharging Your Event Planning Experience: Introducing Enhanced Spark
Spark's debut at IMEX Frankfurt 2023 marked the start of a transformative journey in event planning. Since then, we've been on a relentless quest of continuously refining Spark, driven by your insightful feedback. Today, we're thrilled to usher you into the next chapter of this journey. Upgrade...

The Wait is Over – Spark is Now Open for Signup!
We're thrilled to share that Project Spark is now open for signups! After much anticipation and hard work, we've optimized Spark to be the perfect event copilot and we're excited to finally open accounts to everyone. Never heard of Spark before? Then it's high time we introduced you to your...